Books: 1 | Review: 0 | Avg rating: 3.4
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A.K. Pradeep

3.4 of 5 Votes: 1
url
https://100booksminority.com/ak-pradeep
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Books by A.K. Pradeep
Mózg na zakupach. Neuromarketing w sprzedaży (2010)
language
English
3.4 of 5 Votes: 1
review 1: I'm really not sure how to parse this book.If Pradeep is right, then he's working in an interesting field at the intersection of traditional marketing and neuroscience, aptly named "neuromarketing". The idea is that by measuring brain activity during decision-making, say deciding...
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