Books: 6 | Review: 0 | Avg rating: 3.81
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David Meerman Scott

3.86 of 5 Votes: 3
url
https://100booksminority.com/david-meerman-scott
gender
male
website
http://www.davidmeermanscott.com/
 
About this author
Books by David Meerman Scott
The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, & Viral Marketing to Reach Buyers Directly (2013)
language
English
3.89 of 5 Votes: 4
review 1: Intriguojantis pavadinimas, panaudojant pačioje knygoje pateikiamus patarimus. Perskaičius jį, natūraliai kyla klausimai - "O tai kokios jos? kokios buvo senosios taisyklės?". Ir nejučiomis pasiimi knygą į rankas, pradedi skaityti, skaitai skaitai, gauni Daugybe naudingos informa...
Nové pravidlá marketingu a PR (2010)
language
English
3.89 of 5 Votes: 1
review 1: Loy Machedo’s Book Review: The New Rules of PR and Marketing by David Meerman ScottThere are quite a number of books related to Online Marketing. Some of them cloak themselves with grandiose titles like how they made Millions and you can do it easily, About living the life of the...
Naujosios rinkodaros ir viešųjų ryšių taisyklės (2008)
language
English
3.89 of 5 Votes: 4
review 1: Disclosure: this book was required reading for a class I was taking. Having said that, I may have picked this one up on my own at some point. Scott does a good job of keeping things relevant in an industry that seems to completely change every six months. A lot of these ideas ...
World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories (2009)
language
English
3.71 of 5 Votes: 1
review 1: This book is easily digestible and is great for someone looking for a social media pep talk. I do think, however, that he oversimplifies the issues and takes the 'anyone can and should be doing this' argument too far. I also disagree with his argument that musicians would have ...
Real-Time Marketing & PR: How to Instantly Engage Your Market, Connect with Customers, and Create Products That Grow Your Business Now (2010)
language
English
3.73 of 5 Votes: 1
review 1: Clearly, undoubtedly the best marketing and social media book I've ever read. When I saw the price tag of Real-TIme Marketing and PR, I wasn't entirely sure whether I should get it or not but now, I can honestly tell you-it's worth every single cent. I might not be applying this ...
Newsjacking: How to Inject your Ideas into a Breaking News Story and Generate Tons of Media Coverage (2000)
language
English
3.72 of 5 Votes: 1
review 1: A surprisingly strong book, filled with insights on contemporary PR. I say surprisingly because typically these small e-book things are quite worthless, repackaging one idea over and over, yet this book supports its central thesis with numerous examples and really triggered my cr...
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